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Sep 27, 2024
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MGT 3700 - Introduction to Entrepreneurship
Introduction to the opportunities and challenges of creating and managing a new venture. Emphasis is on how to manage a new venture and operate it profitably.
Because of its comprehensive focus, the course will cover topics studied in several business classes including management, marketing, and finance. Topics examined will include conducting internal company and external environmental analyses, developing effective marketing and cash flow strategies, securing financing, and managing new venture operations. Additional topics will include international business and franchising opportunities, family business issues, innovation, corporate entrepreneurship, and ethical decision-making.
Requisites: Not COB except BS 8123
Credit Hours: 3.0
Repeat/Retake Information: May be retaken two times excluding withdrawals, but only last course taken counts.
Lecture/Lab Hours: 3.0 lecture
Eligible grades: A-F,WP,WF,FN,FS,AU,I
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