Dec 14, 2025  
OHIO University Graduate Catalog 2019-20 
    
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OHIO University Graduate Catalog 2019-20 [Archived Catalog]

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MGT 5550 - Creativity and Innovation Management

Examination of the role of creativity and innovation in business with a particular focus on the management of the innovation process. Students will explore personal creativity, management practices that enhance or suppress creativity, the relationship between creativity and innovation, and the process of innovation in a business setting.

Requisites: WARNING: no credit for both this course and the following: MGT 3550
Credit Hours: 3
Repeat/Retake Information: May not be retaken.
Lecture/Lab Hours: 3.0 lecture
Grades: Eligible Grades: A-F,WP,WF,WN,FN,AU,I
Learning Outcomes:
  • Apply techniques and tools for individual and group creativity.
  • Define and describe the process of innovation and the role of management in supporting it.
  • Describe the impact of management on individual and group creativity.
  • Describe the role of innovation in developing competitive advantage in business.


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