Jun 03, 2024  
OHIO University Undergraduate Catalog 2021-22 
    
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OHIO University Undergraduate Catalog 2021-22 [Archived Catalog]

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MDIA 4706 - Writing and Recording Episodic Content for the Podcasting Marketplace

This course allows students to develop an original podcast series for production and distribution. The course material draws heavily on ideation strategies for concept development, scriptwriting and editorial resources, as well as access to digital resources for applied technical skills and distribution strategies. Marketing and business considerations are incorporated into the latter portion of the course with students considering tangential assets for the series including title, logo development, audience research, marketing to their consumers, as well as best practices for episode access and distribution.

Requisites: Tier 1 ENG and MDIA 3705 and JOUR 4200 and (Jr or Sr)
Credit Hours: 3
Repeat/Retake Information: May be retaken two times excluding withdrawals, but only last course taken counts.
Lecture/Lab Hours: 3.0 lecture
Grades: Eligible Grades: A-F,WP,WF,WN,FN,AU,I
Learning Outcomes:
  • Students will be able to define recording methods for professional quality narration and audio resources.
  • Students will be able to define mixing methods in audio podcasts that are at a marketplace standard of quality.
  • Students will be able to develop an idea from concept to a fully realized script.
  • Students will be able to practice correct and clear writing in forms and styles appropriate for the communications professions, audiences and purposes they serve.
  • Students will be able to critically and independently appraise and evaluate concepts related to the course content.
  • Students will be able to critically edit and survey their projects and that of others for accuracy and appropriate style and grammatical correctness.
  • Students will be able to evaluate projects for appropriate technical quality.
  • Students will be able to demonstrate an understanding of professional ethical principles, which include accuracy, fairness and diversity.
  • Students will be able to apply basic numerical and statistical concepts.


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