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Sep 27, 2024
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MGT 3550 - Creativity and Innovation Management
Examination of the role of creativity and innovation in business with a particular focus on the management of the innovation process. Students will explore personal creativity, management practices that enhance or suppress creativity, the relationship between creativity and innovation, and the process of innovation in a business setting.
Requisites: Soph or Jr or Sr
Credit Hours: 3
Repeat/Retake Information: May be retaken two times excluding withdrawals, but only last course taken counts.
Lecture/Lab Hours: 3.0 lecture
Grades: Eligible Grades: A-F,WP,WF,WN,FN,AU,I
Learning Outcomes: - Students will be able to apply techniques and tools for individual and group creativity.
- Students will be able to define and describe the process of innovation and the role of management in supporting it.
- Students will be able to describe the impact of management on individual and group creativity.
- Students will be able to describe the role of innovation in developing competitive advantage in business.
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