Sep 27, 2024  
OHIO University Undergraduate Catalog 2022-23 
    
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OHIO University Undergraduate Catalog 2022-23 [Archived Catalog]

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MKT 4930 - Independent Study

Readings in selected fields of marketing. Topics selected by student in consultation with faculty member.

Requisites: Permission required
Credit Hours: 1 - 3
Repeat/Retake Information: May be repeated for a maximum of 12.0 hours.
Lecture/Lab Hours: 1.0 independent study
Grades: Eligible Grades: A-F,PR,WP,WF,WN,FN,AU,I
Learning Outcomes:
  • Students will be able to discuss the application of marketing terminology, concepts, activities, and strategies to a particular area of study.
  • Students will be able to evaluate marketing concepts, activities, and strategies in a particular area of study.
  • Students will be able to describe the strategic importance of the relevant topic.


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