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Mar 11, 2026
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B A 470 - Business Strategy
Enables students to view organizations as integrated systems and apply key concepts from other business disciplines to complex business situations. Students will apply a holistic perspective of business and the global environment in which business operates, analyze complex, dynamic business situations and identify critical business issues that must be addressed, analyze an industry and forecast likely events in an industry’s future, analyze a firm and identify its important competencies and weaknesses, and identify aceptable alternative strategies for a firm in its pursuit of competitive advantage.
Prerequisites: MIS 202 & (MGT 202 OR 240) & (MKT 202 OR 240) & (FIN 240 OR 325) & OPN 310 & NOT B A 370
Credit Hours: 4General Education Code: T3
Repeat/Retake Information: May be retaken two times excluding withdrawals, but only last course taken counts.
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