Jan 28, 2025  
OHIO University Undergraduate Catalog 2013-14 
    
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OHIO University Undergraduate Catalog 2013-14 [Archived Catalog]

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BMT 2700 - Advertising Concepts

General course in advertising which emphasizes psychology, advertising agency, media research, brands, and labels.

Credit Hours: 3.0
Repeat/Retake Information: May be retaken two times excluding withdrawals, but only last course taken counts.
Lecture/Lab Hours: 3.0 lecture
Eligible grades: A-F,WP,WF,FN,FS,AU,I


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