Dec 22, 2025  
OHIO University Undergraduate Catalog 2014-15 
    
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OHIO University Undergraduate Catalog 2014-15 [Archived Catalog]

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MKT 4300 - Digital Marketing and Sales Strategies

The course is designed to help students learn how to design and execute digital marketing strategies that will effectively reach target audiences, develop their attention, and convert them to customers.

Requisites: MKT 2020 or 2400
Credit Hours: 3
Repeat/Retake Information: May be retaken two times excluding withdrawals, but only last course taken counts.
Lecture/Lab Hours: 3.0 lecture
Eligible grades: A-F,WP,WF,FN,FS,AU,I


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