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Dec 10, 2024
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COMM 3000X - Solving Real-World Media and Communication Problems through Innovation This course introduces students to the concepts of incremental and disruptive innovation, and how both types of innovation have affected the media and communications industries. Working in teams, students propose an innovative solution to a provided real-world media and communications challenge. Students then create a Business Model Canvas and streamlined business plan, and project brief, which explain and support the essential elements of their solution, culminating in the production of a short visual presentation about the problem and proposed solution. Their solution is critiqued by a relevant industry professional, who provides written feedback to each student team. This course will be taught entirely online, with both asychronous (e.g. Slack) and synchronous (e.g. Skype, or Google Hangout) components.
Credit Hours: 3 Repeat/Retake Information: May be retaken two times excluding withdrawals, but only last course taken counts. Lecture/Lab Hours: seminar Grades: Eligible Grades: A-F,WP,WF,WN,FN,AU,I
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