COMS 4530 - Communication and the Campaign

Theory and practice of persuasion and management in campaign situations (political, religious, information, fund-raising, advertising, etc.). Students may participate in local, state, or national campaigns, or do an in-depth research paper.

Requisites: COMS 2020 and (Jr or Sr)
Credit Hours: 3
Repeat/Retake Information: May be retaken two times excluding withdrawals, but only last course taken counts.
Lecture/Lab Hours: 3.0 lecture
Grades: Eligible Grades: A-F,WP,WF,WN,FN,AU,I
Learning Outcomes:

Understand the scope of a campaign in a range of contexts.
Design a plan for a political, awareness, or social campaign.
Implement the plan for a political, awareness, or social campaign either during the course or in the following semester.
Investigate the sources available to understand campaigns and their operation.

Ohio University

Ohio University

COMS 4530 - Communication and the Campaign