Mar 28, 2024  
OHIO University Undergraduate Catalog 2019-20 
    
OHIO University Undergraduate Catalog 2019-20 [Archived Catalog]

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COMS 3250 - Communication Technology and Organizing


This course explores the ways technology shifts traditional conceptions of organizations and organizing. Specifically, the course explores three themes: 1) Ways organizations use social media for communication with external stakeholders, 2) Ways organizations use technology to facilitate internal communication processes, and 3) Ways that technology creates and sustains new forms of organizing. Discussion and readings address the social, technical, and psychological factors related to the use and adoption of communication technologies. Students are encouraged to draw on personal experiences with organizations and explore opportunities or threats organizations may face while adjusting to the challenges posed by online technologies.

Requisites: (COMS 2500 or COMS major) and (Jr or Sr)
Credit Hours: 3
Repeat/Retake Information: May be retaken two times excluding withdrawals, but only last course taken counts.
Lecture/Lab Hours: 3.0 lecture
Grades: Eligible Grades: A-F,WP,WF,WN,FN,AU,I
Learning Outcomes:
  • Apply theories of communication to better understand the use of social media by organizations.
  • Demonstrate an understanding of the challenges and opportunities related to the use of social media by organizations.
  • Identify elements that may influence the success of social media initiatives and identify common misconceptions about social media use.
  • Discern ways that social media technologies facilitate forms of organizing and organizations that are different from those supported by other media.
  • Recognize different ways that social media may be used to achieve specific organizational goals.
  • Recognize the influence of social media in organizational hiring decisions.



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