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Nov 26, 2024
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SASM 1001 - Inside the Business of Sports
This course introduces students to the growing field of sport and its industry. Students learn about the industry, what sport is, who the key organizations are, how athletes develop, and basic administrative aspects. Specific discussions around the special aspects or elements of the sport business will be highlighted and endorsed by experts (via video). The purpose of the course is introduce sport management to an audience of non-business students.
Credit Hours: 3
General Education Code: 2SS
Repeat/Retake Information: May be retaken two times excluding withdrawals, but only last course taken counts.
Lecture/Lab Hours: 3.0 lecture
Grades: Eligible Grades: A-F,WP,WF,WN,FN,AU,I
Learning Outcomes: - Students will be able to explain the impact of the sport industry on the economy and society
- Students will be able to describe the global and social aspects of the sport industry
- Students will be able to explain the impact of the sport industry globally and how it is different than domestic sport marketing and business
- Students will be able to apply the baseline knowledge of the sport industry to effective implementation of sport properties, sponsorship and agency management
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